• Strength, Root-to-tip strength for less breakage

    Stand up to breakage once and for all.
    Get 97% less hair fall due to breakage and declare victory over broken hairs in your brush. And with root-to-tip strength to defy split ends, you might even decide skip a trim.

  • BREAKAGE TO STRENGTH SHAMPOO

    Anti-Breakage Shampoo

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    Strengthens against breakage for 97% less hair fall*
  • ANTI-BREAKAGE TO STRENGTH CONDITIONER

    Anti-Breakage Conditioner

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    Strengthens against breakage for 97% less hair fall*
  • Anti-Breakage 2-in-1 Shampoo and Conditioner

    Anti-Breakage 2-in-1 Shampoo & Conditioner

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    Root-to-tip strength for less breakage*
  • Strengthening Shampoo

    Beautiful Lengths Shampoo

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    500,000 ponytails donated… and counting*
  • Strengthening Conditioner

    Beautiful Lengths Conditioner

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    500,000 ponytails donated… and counting*
  • Strengthening 2-in-1 Shampoo & Conditioner

    Beautiful Lengths 2-in-1 Shampoo & Conditioner

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    500,000 ponytails donated… and counting*
  • Strengthen & Smooth Finishing Crème

    Beautiful Lengths Finishing Crème

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    Helps resist breakage to grow hair longer and stronger
  • Strengthening Therapy Masque

    Beautiful Lengths Replenishing Masque

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    Helps restore the moisture back into dry hair for smooth strands that are shielded from damage
  • Keratin Protection Crème

    Everlasting Ends Split End Repair Crème

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    Repairs 95% of split ends
  • Everlasting Ends Shampoo

    Everlasting Ends Shampoo

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    Prevents 95% of Split Ends
  • Everlasting Ends Conditioner

    Everlasting Ends Conditioner

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    Prevents 95% of Split Ends
  • EVERLASTING ENDS 2-in-1 Shampoo + Conditioner

    Everlasting Ends 2-in-1 Shampoo & Conditioner

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    Fortifies tips to help prevent split ends