A World of Facts

Is access to clean water really a problem? On a planet that is made of 70% water, the answer may not be obvious. But the facts are shocking. Below are a number of true statistics that bring to light the world water crisis.

Almost a half a billion women in developing countries lack clean water, and an estimated 1.4 million children under 5 die each year because of diarrheal diseases—more than HIV/AIDS and malaria combined.

Women see more than 4,000 children die every day from diseases caused by unsafe drinking water.

The US Centers for Disease Control and Prevention (CDC) has collaborated with P&G since 1995 to develop drinking water systems that women and their families can easily use in their homes.

An American woman taking a 5-minute shower uses more water than the typical person living in a developing country slum uses in a day.

Providing clean, drinkable water can reduce deadly diseases by about 50%.

Every 20 seconds, a child in a developing country dies from a water-related illness.

Less than 1% of the world’s fresh water is readily accessible for direct human use.

The daily per capita use of water for all needs (including drinking) in residential areas is: 350 liters in North America and Japan, 200 liters in Europe and 10-20 liters in sub-Saharan Africa.

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